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European Accessibility Act enforced since June 2025

Alta vs AltText.ai

A paid, credit-based alt text generator with deep CMS integrations.

📷 Drop images here or click to upload
PNG / JPEG / WebP / GIF · up to 4MB each · charts & infographics get a full long description + data table

A paid, credit-based alt text generator with deep CMS integrations.

AltaAltText.ai
CategoryStandalone alt text generatorStandalone alt text tool
PriceFree (5 images/day) or $29 one-time/year for ProFrom $5/mo (25 free credits to start, no card required); credit packs from $3
StrengthNo recurring subscription — generate free without signup, Pro is a one-time yearly fee instead of ongoing credit purchases, and complex images (charts, infographics) come back with a long description and an HTML data table, not just a short alt.Native WordPress and Shopify apps that automatically tag every new image on upload — no manual copy-paste — plus 130+ language and integration support.

When should I use AltText.ai over Alta?

You manage a large WordPress or Shopify catalog and want alt text applied automatically to every new upload without touching it yourself.

When should I use Alta over AltText.ai?

You want a quick, free way to generate WCAG-compliant alt text for individual images or small batches without recurring credit costs.

Honest note

AltText.ai is the more mature product for hands-off, at-scale automation via its CMS apps. Alta doesn't yet offer automatic CMS integration — you copy and paste the result.

Source: AltText.ai Pricing

Built for the images other tools give up on

📊 Charts & infographics

Per the W3C's Complex Images guidance, a chart needs a short alt and a long description. Alta writes both — plus an HTML data table of the values it reads off the chart.

🧭 Context-aware

The usual complaint about AI alt text is that it describes pixels instead of purpose. Tell Alta what the page is about and it writes to the image's function.

🙋 Honest about doubt

If a label was too small or a value ambiguous, Alta says so instead of inventing it — so your human review goes to the images that need it.

Why alt text, why now

⚖️ It's the law

The European Accessibility Act applies since June 2025, and 2026 is the first full year of national supervision — with corrective-action notices already landing.

🔍 It's free SEO

Google Images drives ~20% of web searches, and AI answer engines lean on alt text to understand what your visuals show.

♿ It's the right thing

2.2 billion people live with visual impairment. Alt text makes your content usable for everyone.

Not sure which of your images are missing alt text?

Paste a URL into the free checker — it grades every image on the page, then fixes them one click at a time.

Run the free alt text checker →

Pricing

Free
$0
  • 5 images / day
  • Unlimited page scans
  • All 3 styles & 13 languages
  • No signup
Start free
Pro
$29/year
  • Unlimited generations
  • Bulk upload (50 at once)
  • CSV export for your CMS
  • Commercial use · support
Get Pro license →

FAQ

Is the generated alt text WCAG 2.2 compliant?

Yes — output is kept under 125 characters, avoids "image of" prefixes, and describes function and content per WCAG 2.2 SC 1.1.1. Complex images additionally get the long description the W3C asks for.

How does it handle charts and infographics?

It detects them and returns three things: a short alt for the alt attribute, a long description that transcribes the labels, units and figures, and an HTML data table of the values. Copy the ready-to-paste <figure> snippet and the whole thing is wired up with aria-describedby.

Do I still need to review the output?

Yes — every AI alt text tool needs a human pass, and Alta is built to make that pass short: it flags what it could not read reliably instead of guessing, and it tells you when an image looks decorative and should get alt="".

Do you store my images?

No. Images are processed in memory and never stored.

How does the Pro license work?

Buy once on Gumroad, paste your license key in the tool. Instant activation, works in any browser.