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European Accessibility Act enforced since June 2025

Alta vs accessiBe

A full-site accessibility overlay widget with AI-generated alt text as one feature.

📷 Drop images here or click to upload
PNG / JPEG / WebP / GIF · up to 4MB each

A full-site accessibility overlay widget with AI-generated alt text as one feature.

AltaaccessiBe
CategoryStandalone alt text generatorAccessibility overlay widget
PriceFree (5 images/day) or $29 one-time/year for ProFrom $490/yr (up to 1,000 monthly pageviews) to $950/yr (10K–25K pageviews); managed plans $1,188–$5,940/yr; Enterprise from $10K
StrengthFree to start, and alt text is written into your actual HTML rather than layered on by a JavaScript overlay.Automated, site-wide remediation across contrast, keyboard navigation and more, not just images — useful if you need broad overlay coverage fast.

When should I use accessiBe over Alta?

You've already decided an overlay approach fits your accessibility strategy and want image descriptions bundled into that.

When should I use Alta over accessiBe?

You want accurate, reviewable alt text without paying overlay-widget pricing that starts around $490/year.

Honest note

Independent testing found accessiBe's AI-generated alt text inaccurate in a large share of cases, and accessiBe was fined $1M by the FTC in 2025 for false advertising. Overlay-based alt text also isn't written into page HTML, which limits its SEO value.

Source: accessiBe pricing & review

Why alt text, why now

⚖️ It's the law

The European Accessibility Act (June 2025) and ADA lawsuits make missing alt text a real legal risk for businesses selling online.

🔍 It's free SEO

Google Images drives ~20% of web searches. Descriptive alt text helps your images rank.

♿ It's the right thing

2.2 billion people live with visual impairment. Alt text makes your content usable for everyone.

Pricing

Free
$0
  • 5 images / day
  • All 3 styles & 7 languages
  • No signup
Start free
Pro
$29/year
  • Unlimited generations
  • Bulk upload (50 at once)
  • Commercial use · support
Get Pro license →

FAQ

Is the generated alt text WCAG 2.2 compliant?

Yes — output is kept under 125 characters, avoids "image of" prefixes, and describes function and content per WCAG guidance. A longer description is also provided for complex images.

Do you store my images?

No. Images are processed in memory and never stored.

How does the Pro license work?

Buy once on Gumroad, paste your license key in the tool. Instant activation, works in any browser.